Big Ambitions

Big Ambitions is a business and life simulation set in New York City. With help from your uncle, you start with an apartment and a first job, then decide how to build your fortunes: grow small businesses into corporations, develop websites, invest, or pursue another path. You can succeed, fail and rebuild, while balancing work with sleep, health and happiness.

Build your businesses

Start ventures such as gift shops, supermarkets, coffee shops, law firms, clothing stores, liquor stores and florists. You can take out a loan, rent a building, design its logo, renovate the store, stock products, manage money and hire staff. As your business expands, you may need to import products through the harbour and distribute them using warehouses.

Larger companies need managers, including HR Managers, Logistics Managers and Purchasing Agents. They need desks and computers, so you can establish a headquarters as your operation grows. Your ambitions can range from a single shop or a fast-food chain to a huge corporation.

Live in New York

Your character must physically interact with the world to survive and succeed. Travel to a dealer to buy a delivery truck, shop for food at a supermarket and keep a refrigerator at home. You can enter any building in New York and buy it, moving from a small apartment to a Midtown penthouse, a luxurious townhouse in Hell’s Kitchen or a series of skyscrapers.

Furnish your properties to suit your style and standing, and invest in real estate to expand your holdings across the city. You can also spend your money on vehicles, including a large SUV, a sports car or a Mersaidi S500, risk it at casinos, or put it into investment funds.