YUPLAY
Introduction
YUPLAY is an online store for digital game keys, selling codes for PC launchers such as Steam, Epic Games, GOG, Ubisoft Connect, Battle.net and Rockstar, along with Xbox, PlayStation and Nintendo Switch games. It sells from its own stock rather than hosting third-party sellers. It is operated by GYRZIS SOLUTION FZCO, a company registered in Dubai, United Arab Emirates.
YUPLAY started selling games in 2007 and first grew in Asia, on the back of many payment options, discounts and promotions. It later relaunched its store with a new design to serve buyers worldwide. Its loyalty programme gives YU Experience Points (YXP) for orders and challenges, which unlock tiered loot boxes with free games, discount codes and exclusive offers.
Advantages
- Sells directly, no third-party sellers
- Loyalty rewards for repeat purchases
- Operating for over 19 years
Disadvantages
- Account required to purchase
Buying on YUPLAY
You need a YUPLAY account to buy. Orders are paid upfront by card, Apple Pay, Google Pay or YU Coins, the store's balance. Keys arrive instantly in your library, and pre-orders on release day.
Unrevealed keys can be refunded within 14 days of the confirmation email. A revealed key is only refunded or replaced if it is faulty, used or revoked through no fault of yours. Keys bought for the wrong region, platform or system are not refunded. Pre-orders can be cancelled up to 3 days before release.
Best deals on YUPLAY

Sid Meier's Civilization VI Vikings Scenario Pack
−99%$0.50
$98.70
Sid Meier's Civilization VI Nubia Civilization & Scenario Pack
−98%$1.08
$98.70
Sid Meier's Civilization VI Australia Civilization & Scenario Pack
−98%$1.09
$98.70
Meeple Station
−98%$0.37
$19.78
Ageless
−98%$0.28
$14.99
Sid Meier's Civilization VI Khmer and Indonesia Civilization & Scenario Pack
−98%$1.43
$98.70
Sid Meier's Civilization VI Persia and Macedon Civilization & Scenario Pack
−98%$1.46
$98.70
Arcana Heart 3: Love Max Six Stars!!!!!
−97%$0.61
$29.99