Market Chain 98

Market Chain 98 is a retro incremental business simulation presented through an expanding operating system interface styled after a 1990s desktop. You start with a small bodega in Brooklyn and aim to grow it into a global Market Chain, managing income and making strategic market decisions as new windows reveal more markets.

Grow your business

Upgrade your cash register, increase your stock capacity and clear customer queues. Income rises second by second as you expand, turning the desktop into a management dashboard.

Manage finances and logistics

Bank loans provide cash for expansion, but you need to manage debt limits and interest rates, since aggressive growth can reduce profit margins. Connecting businesses through logistics Hubs gives you market discounts, lowers operational costs and helps optimize your supply chain.

Prestige and upgrades

When your company reaches its peak, you can go public through Prestige. This earns permanent points that let you access your Portfolio and unlock permanent upgrades, making future market runs faster and more efficient.