Kellogg's Gut Bacteria Reef

Kellogg's Gut Bacteria Reef is a single-player interactive VR experience that teaches you about gut health. You travel through the gut in a virtual submarine, exploring its ecosystem and learning how food and fibre affect gut flora.

Explore the ecosystem

You encounter the living organisms and diverse flora that inhabit the gut. Watch the schools of bacteria swimming past: if one or more species becomes dominant, it can upset the ecosystem's balance and affect its overall health. The experience presents the gut as a reef and also draws a comparison with other healthy ecosystems.

Feed the bacteria

As you explore, pay attention to the bacteria species to help sustain the Gut Bacteria Reef. Choose a mix of foods and fibre for the fibre feeder. Fibre helps good bacteria grow and thrive, allowing them to multiply and overwhelm bad bacteria.