GE Neuro

GE Neuro is a virtual reality experience that lets you explore musician, photographer and DJ Reuben Wu’s mind. Using brain data scanned from Wu with an MRI, it takes you through his imagination to the amygdala as you encounter his neurological responses to thoughts, ideas, fears and memories.

The experience features an original soundtrack scored by Wu. It also offers a look at how scientists use advanced imaging technology to study how the brain works.